selected projects.
The work below ranges from a celebrant in Ocean Grove to 8,000 truck drivers at an ASX-listed company. The brief is never the same, but the problem usually is. Someone has a story worth telling and no brand to carry it. Sometimes I build from nothing. More often I work out why the thing they've got isn't landing, then we fix it.
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Private large business
Vocus
Social, the intranet, the careers pages and internal comms all sounded like different companies. Now they run as one employer brand with one voice.
How the channels became one voice -
ASX listed
Workplace from Meta
8,000 truck drivers on a company platform for the first time. 81% of them active every month, and a general labourer in the top five.
How 8,000 drivers got on board -
Small to medium business
Cassie Davenport
One more go before giving up. Her name went in front of the clinic, and now 77.2% of her traffic comes direct.
How a practice got its depth back
Also recently
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Oceans Celebrancy. Brand and website for a celebrant in Ocean Grove.
oceanscelebrancy.com.au -
Sea of Stories. Brand and website for a life storytelling practice.
seaofstories.com.au
Different brief every time. Same problem underneath.
If something you're building isn't saying what you need it to, let's talk.