Good brands make people feel something. Great brands make them act.
I've done this for over a decade, from solo founders to ASX-listed companies. The businesses
I work best with take their brand seriously and back it properly. Most keep me in their corner
month to month. Some bring me in for one well-scoped project. Either way you get one senior
person from strategy through to the finished work.
I'll help you figure out the path forward. And we'll have fun doing it.
Creative partnership
For businesses that need a senior creative brain in their corner without hiring one in-house. I set the direction, take on the pieces that carry the most weight and work alongside your team on the rest.
- A monthly strategy day. We look at what's landing, what isn't and decide what happens next.
- Creative direction across brand, campaigns and content. I brief your designer, writer or agency, stay across the work while it's being made and keep everyone pointed at the same outcome.
- The hard bits, done by me. The positioning, the campaign idea, the page that has to convert. The work where a junior guess costs you.
- Nothing goes out until I've seen it. If something's off, you'll hear about it before your customers do.
- Decisions in your inbox. Send me the draft, the question or the thing that's bugging you. You'll have an answer, not a meeting.
Investment from $10,000/month Three-month minimum. Custom packages available.
Project work
For one-off briefs with a clear scope. Brand refreshes, website builds, campaigns, content systems and the strategy that holds it all together.
- Brand strategy and positioning
- Brand identity and refresh
- Website design and build
- Campaign strategy and creative direction
- Content systems and editorial planning
Investment from $5,000 Scope, timeline and pricing built into a proposal after we talk.
Content strategy & planning
For businesses that need strategic direction for their content but have execution covered. I build frameworks, calendars and creative direction that guide your team, freelancers or agency. I'll make sure everyone knows what to say, how to say it and why it matters.
- Content audit and platform strategy
- Messaging frameworks and content pillars
- Strategic content calendars (3–6 months)
- Campaign concepts and creative direction
- Performance analysis and optimisation
Investment from $1,500 Strategy sprints, deep dives or ongoing support. Scope and pricing built into a proposal after we talk.
