Communications strategy
Internal & external communicationsStakeholder engagementExecutive communicationsCrisis management
creative strategy and execution
hello.
Writer. Creative strategist. A few other things depending on who's asking. I've spent the last decade helping individuals, not-for-profits and ASX-listed companies say what they actually mean. Published in a medical journal. Written across more platforms than I can keep track of. Self-published a recipe book because…why not. What I'm really good at is reading people: what they say, what they don't, what they actually need. The rest is storytelling, and that's the bit I love most.
Currently available for all types of engagements.
Thank you for reaching out, I'll be in contact shortly.
AI stack
always evolvingChat & research
ChatGPTClaudeGeminiPerplexityCopilot
Code & build
Claude CodeCursorLovable
Image & design
MidjourneyAdobe FireflyCanva Magic StudioDALL·E
Audio & video
ElevenLabsRunwayDescript
services
Creative direction & strategy
Campaign development from concept to executionContent strategyBrand storytellingMultimedia production
Branding & identity
Brand strategy & positioningBrand refreshesVisual identity developmentBrand governance & guidelines
Social media & digital engagement
Social media strategy & managementCommunity engagementContent creation & schedulingPlatform optimisation
Content creation
Copywriting (blogs, social posts, executive emails, web content)Video productionEditorial managementStorytelling
Project & campaign management
End-to-end campaign deliveryCross-functional team leadershipStakeholder managementWorkflow optimisation
Digital transformation
Platform implementation & adoptionIntranet developmentDigital workspace strategyChange management
Team leadership & mentoring
Creative team managementExecutive coachingProfessional developmentFostering inclusive cultures
tools
Project management
Monday.comAsanaTrelloSlack
Creative
Adobe Creative CloudCanvaMiro
Platforms
Streem media monitoringMicrosoft 365Google SuiteMicrosoft Viva EngageSharePointAtlassian ConfluenceWorkplace from Meta (decommissioned)
Email & marketing
MailchimpCampaign MonitorStaffbase
Social media
TikTokInstagramFacebookSnapchatYouTubeLinkedIn
Analytics
Google AnalyticsHubSpotSEMrushHootsuiteBufferMeta BusinessNative scheduling tools
Development
HTMLCSSJavaScriptGitHubNetlify
CMS
KenticoWordPressSquarespaceWix